Tuesday, August 28, 2012
What is Meant by High Concept
High concept movies are the formula movies the bit studios put out. They come from a pitch given to a producer that in only a few words describes the movie. The best pitch I’ve heard recently is “Cowboys and Aliens” – you simply don’t have to say more. Think of the pitch for Legally Blond – a stereotypical dumb blond goes to Harvard and becomes valedictorian of her class. Think of the pitch for Miss Congeniality. The least attractive, most unpleasant and unpopular woman in the FBI goes underground in a beauty pageant and wins the title Miss Congeniality. You give the pitch line and then you have to think of the ways in which to make that happen. The pitch line doesn’t have to completely describe everything that happens, just the through plot that makes the story interesting.